Client Case Study

    From $47K in Profit to a Life-Changing Exit.

    How one family business went from barely profitable to attracting private equity — in a single year.

    CIT Sewer Solutions|CIT Sewer Solutions|Municipal Services / Family Business

    Results at a Glance

    Profit growthFrom $47K to ~$1.5M–$2M in one year
    Profit accountBuilt to $500K+, peaked near $1M
    Coaching relationship7 years with ActionCOACH Benefic Group
    OutcomeMultiple PE offers, life-changing exit
    LegacySon now CEO, family equity retained

    A Family Business. A Lot of Potential. And Almost No Controls.

    CIT Sewer Solutions had been in the family for years. The father built it. His sons worked in it. It was a real business doing real work — servicing municipalities and local governments with the kind of infrastructure work that keeps communities running.

    But when they came to ActionCOACH Benefic Group in 2017, the business was in a difficult place. Personal expenses were running through the company. Controls were loose. And in that particular year, the business wasn't just unprofitable — it was losing money, roughly $200,000 in the red.

    They knew something had to change. They just weren't sure what.

    "What happened over the next seven years — and especially in the final twelve months — is one of the most remarkable business transformations we have seen."

    Seven Years of Work. One Year That Changed Everything.

    The coaching relationship with CIT wasn't a straight line. Between 2017 and 2024 there were good years and leaner years. Progress was made and then ground was given back. Recommendations were made that didn't always get implemented. That's the reality of business coaching — the work only works when the client does it.

    By 2024, CIT was doing north of $1 million in revenue and generating $47,000 in total profit. For a business their size, serving municipalities with long accounts receivable cycles, cash was consistently tight. The controls that needed to be in place still weren't fully there.

    And then something shifted.

    They Finally Started Listening

    Around 2024, with Coach Andy, the family made a decision to go all in on the coaching work they had been partially doing for years. Not because things were falling apart — but because they could finally see what was possible if they actually implemented everything they had been learning.

    What Actually Changed

    The work Andy did with CIT in that final year wasn't complicated. It was disciplined. It was consistent. And it was exactly what the business had needed for years.

    The Five Ways Framework

    ActionCOACH's Five Ways framework focuses on five specific levers that drive business profitability: leads, conversion rate, number of transactions, average sale value, and margins. Andy worked with CIT to identify which of those levers had the most room to move and built a plan around each one.

    The $100 Approval Threshold

    For a business where equipment costs can run into six figures, requiring approval on any purchase over $100 sounds almost absurd. But that was exactly the point. The discipline wasn't about the $100. It was about building the muscle of financial control at every level of the organization. Every manager, including the family members, had to operate within the system.

    It was uncomfortable. It was also transformative.

    Leadership Accountability

    One of the specific focus areas was simple but significant: managers and leaders showing up on time. In a family business where boundaries between personal and professional had always been blurry, this was about more than punctuality. It was about establishing that the business had standards — and that nobody, including family, was exempt from them.

    The Profit Account

    Following the Profit First methodology, Andy helped CIT set up a dedicated profit account and commit to building it consistently. The idea is simple: take your profit first, before operating expenses, and watch the business find ways to operate within what remains.

    CIT did more than follow the methodology. They maxed it out.

    One Year. Extraordinary Results.

    AreaBeforeAfter
    Annual Profit$47,000~$1.5M–$2M
    Profit AccountNot established$500K+ at peak, grew to ~$1M
    Financial ControlsLoose, personal mixed inStrict — $100 approval threshold
    LeadershipInconsistent, family normsAccountable, professional standards
    Business ValueProfitable but not sellableAttracted multiple PE offers
    Family OutcomeRunning the businessLife-changing liquidity event

    The Outcome Nobody Expected — But Everyone Deserved.

    When a business goes from $47,000 in profit to well over a million in a single year, people notice.

    Private equity came calling. Not one offer — multiple offers. The kind of attention that only comes when a business has transformed from something that depends on its owners to something that runs on systems, accountability, and documented performance.

    At the end of 2025, CIT Sewer Solutions sold at a significant multiple. The founder — the father who had built this business over decades — walked away with a life-changing liquidity event. And in a structure that reflected how well the business was positioned, he retained a meaningful equity stake for when the business sells again in the future.

    "The son is now CEO. The second son continues to lead key departments. The family didn't just exit — they built something that carries their legacy forward."

    That outcome — a family business transformed, sold, and continuing to thrive under the next generation — is what years of coaching work can produce when a family finally decides to fully commit to the process.

    What Would Your Business Be Worth If the Numbers Looked Like This?

    CIT's story didn't happen by accident. It happened because a family made a decision to stop partially doing the work and start fully committing to it. The systems were always there. The coaching was always there. What changed was the decision.

    ActionCOACH Benefic Group | Build a business that works without you — so you can live a life that works for you.